Upon moving to Washington, DC, Rye co-founded IMPACT, an organization aiming to encourage young professionals in economic empowerment, civic engagement, and political involvement. Under her leadership, IMPACT formed critical partnerships with the National Bar Association, Congressional Black Caucus Foundation, National Urban League, Rainbow/PUSH, Congressional Black Caucus Political Education and Leadership Institute, Black Leadership Forum, and many other organizations. In 2013, Rye founded IMPACT Strategies, a political advocacy firm.

Rye is the only recurring guest on The Breakfast Club radio station. On December 6, 2016, Twitter users began championing her name to Charlamagne The God after he received backlash from tweeting he wished women of color had a platform “like Tomi Lahren did.” This led to the two conversing and fostering a friendship they retain. In January 2017, she made her first appearance and since frequents the show almost quarterly to discuss updates on the Trump administration, current policy change, and other pop culture topics.