|Birth Day:||July 4, 1944|
|Birth Place:||Funchal, Portugal|
|Height||Weight||Hair Colour||Eye Colour||Blood Type||Tattoo(s)|
He decided to drop out of school and take a bottom-tier job at Madeira wine when he was 13 years old.
Berardo was born at Santa Luzia, Funchal, Madeira, Portugal, the son of Manuel Berardo Gomes and Ana Rodrigues. Berardo left school when he was 13 years old and got a low-ranked job in the winery sector of Madeira wine. At the age of 18, he emigrated to South Africa where he worked in horticulture distribution and eventually set up large commercial ventures, becoming at the end of the 20th century one of the most renowned and wealthiest Portuguese entrepreneurs. In South Africa, he created Egoli Consolidated Mines Ltd, a gold extraction company. Initially, the gold extraction was performed using low-value waste lands that were apparently being ignored. Later, the mining company started to deal with diamond mining as well. Berardo returned to Portugal in 1986.
Berardo went public with his collection in 1997, displaying works at an old casino in Sintra, and then at the Centro Cultural de Belém cultural center, in Lisbon. By agreement with the Portuguese Government, a foundation (Fundação de Arte Moderna e Contemporânea—Colecção Berardo) was created to support the housing of his art collection of roughly 1,800 works at the Centro Cultural de Belém. Much as the Spanish state did with the Thyssen-Bornemisza Museum in Madrid, the government agreed to house part of his collection and took a 10-year option to buy 862 paintings and sculptures for 316 million euros, based on a Christie's valuation in 2006. The Museu Colecção Berardo was inaugurated on June 25, 2007. Berardo's 35-hectare sculpture park in Quinta dos Loridos, north of Lisbon, opened in phases since 2006. When he read about the Taliban’s destruction of Afghanistan's enormous stone Buddhas in Bamiyan in 2001, he bought a massive range of Buddhist statues, and created the Buddha Eden Gardens (about 45 minutes outside of Lisbon). In 2011, Berardo set up the Aliança Underground Museum, a free exhibition of tiles, ethnographic art, ceramics, minerals and fossils in an unused tunnel on a winemaker's property in Sangalhos. In 2012, an exhibition of works from Berardo's Modern and contemporary collection, including pieces by Gerhard Richter, Francis Bacon and Andy Warhol, was on show at the Gary Nader Art Centre in Miami, Florida.
Berardo also has long-term investments in large companies, like Millennium BCP bank and Portugal Telecom (PT) telecommunications operator, which are both listed on the Euronext Lisbon. In 2006, he took a prominent part in the struggle against Sonae.com's very publicized takeover bid over Portugal Telecom. Sonae.com's takeover bid opposing Belmiro de Azevedo (founder and historical chairman of Sonae holding company) and his son Paulo Azevedo (ex-head officer of Sonae.com telecommunications operator and current chairman of Sonae) to the investor Berardo and PT's administrators Zeinal Bava and Henrique Granadeiro, failed.
In June 2007, Berardo made a bid for 60% of Sport Lisboa e Benfica - Futebol, S.A.D.'s shares at €3.50 a share, a 30% premium to the recent share price. But the price was well below the €5 a share set at Benfica's IPO in May 2007, when after an initial flurry of optimism the shares fell steadily to below €3 apiece, hammered hard by the team's fourth-place finish in the Portuguese Liga and the failure to make any great gains in European competition. Berardo's bid was not hostile, as reports said the Benfica management had been informed in advance and was generally in favor of the offer. Overall, the bid was worth some €31.5 million and was conditional on Berardo netting 50% of the company plus one share, to ensure control. The bid valued S.L. Benfica - Futebol, S.A.D. at €52.5 million. However, Berardo did not exclude a major stake in the Futebol, S.A.D., which could have been achieved within the 33% free float of publicly traded stock that was issued in the stock market in May 2007. Berardo, who is a paying member of S.L. Benfica (sócio) and a declared supporter of the club, failed to become the largest individual stockholder in the club's S.A.D., since only about 1% of the intended stock was sold to him as of the 20 August 2007 deadline.
After his failed attempt to bid on Benfica, Berardo refocused his attention on his hometown club Club Sport Marítimo, of which has also declared his support for and is a registered member also. On 17 November 2007, during the club's 97th anniversary celebration, he was honoured with a silver medal to commemorate his 25 years as a Marítimo member. He used the occasion to announce his interest in the clubs' new stadium plans, the Estádio do Marítimo, and offer his aid as a "supporter with passion" for the club.
Under the CGD affair, the Portuguese Orders National Council was convened on May 17, 2019, presided by Manuela Ferreira Leite, to initiate an disciplinary procedure on whether the President of the Republic should or not strip Berardo from the ranks of the Order of Prince Henry. The Council's President appointed the former President of the Assembly of the Republic, Mota Amaral, to lead the investigation related to disciplinary procedure, which included collection of written and audio material from the Portuguese parliament's CDG Affair inquiry committee. The disciplinary procedure results are expected to be presented to Portuguese Orders National Council on December 20, 2019.
Currently, Joe Berardo is 77 years, 4 months and 23 days old. Joe Berardo will celebrate 78th birthday on a Monday 4th of July 2022.
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