Ronson's third book, The Men Who Stare at Goats (2004), deals with the secret New Age unit within the United States Army called the First Earth Battalion. Ronson investigates people such as Major General Albert Stubblebine III, former head of intelligence, who believe that people can walk through walls with the right mental preparation, and that goats can be killed simply by staring at them. Much was based on the ideas of Lt. Col. Jim Channon, ret., who wrote the First Earth Battalion Operations Manual in 1979, inspired by the emerging Human Potential Movement of California. The book suggests that these New Age military ideas mutated over the decades to influence interrogation techniques at Guantanamo Bay. An eponymous film of the book was released in 2009, in which Ronson's investigations were fictionalised and structured around a journey to Iraq. Ronson is played by the actor Ewan McGregor in the film.