With his first earnings he bought the mill, la Morvient, by the river in Le Boupère in the Vendée where he had spent part of his childhood. There he established a recording studio and welcomed other artists, using it to advance the talent of others and creating his own label Saravah in 1965. With the label he wished to mix musicians and styles, to multiply musical encounters. He worked, notably, with Pierre Akendengué, Areski Belkacem, Brigitte Fontaine, Nana Vasconcelos, Gérard Ansaloni, Jacques Higelin, Alfred Panou, Maurane, David McNeil, Elis Regina.