In 2011, she starred in her own reality television show Tamara Ecclestone: Billion $$$ Girl on Channel 5. Ecclestone posed nude for Playboy in May 2013. Tamara's World premiered in October 2017 on ITVBe.
The family resides in a house in Kensington Palace Gardens in London that was purchased for £45 million in 2011. On 13 December 2019, Ecclestone's house was burgled and jewellery with a reported total value of £50 million stolen, despite 24-hour security patrols and extensive surveillance measures. In January 2020, one of the house's cleaners and her son were arrested in possession of some of the jewels at Heathrow Airport and subsequently charged with conspiracy to commit burglary.