A 2016 book by Joan Craig with Beverly F. Stout chronicles many personal, first-hand accounts of the lives of Theda Bara and Charles Brabin. It reveals a great dichotomy between Theda Bara's screen persona and her real-life persona. Included are Bara's surprised responses to the critical reactions to her screen portrayals from a sector of the community. The author was befriended by Theda Bara and Charles Brabin beginning when she was a young girl. Craig's photographic-like memory paints an important picture of how they lived, where they lived, and what they said and did, even to the point of describing in great detail most of the rooms of their house. The book describes how Bara, who learned pattern making and wig making from her mother and father, designed and created most of the costumes and gowns she wore in her films, including the striking costumes she wore in Cleopatra.
A photo of Bara as Cleopatra is the album artwork for The Lumineers record Cleopatra released in 2016.
In May 2016, a memoir titled Theda Bara, My Mentor, Under the Wings of Hollywood's First Femme Fatale, by Joan Craig with Beverly Stout, was released. Young Joan, in the companionship of Bara during the 1940s and 1950s, includes tales of Bara's husband, Charles Brabin, friends Marion Davies, Clark Gable, Victor Fleming, and other stars of the past.